Which Instagram Ads Are Better? Results From Our Experiment
Which Instagram ads are better? If you’re an experienced social media marketer, you’ve probably already asked yourself this very question many times. But few have…
Instagram Creator Profiles vs. Instagram Business Profiles: Should You Convert?
The Creator Studio in Facebook has been quietly launched for over a year now and Instagram recently introduced Creator profiles aimed at influencers, bloggers and other significantly…
Instagram Is Hiding Like Counts: Here’s Why That’s a Good Thing
Have you heard that Instagram is hiding public like counts? That’s right! At this year’s annual F8 developer conference, Instagram revealed that it would start…
The Average Instagram Engagement Rate is 4.7%. But Can You Do Better?
One question we often get at Iconosquare is: “What is the average engagement rate on Instagram?” This question is difficult to answer, as engagement rates can…
Increase Your Instagram Engagement in 8 Easy Steps
A good Instagram engagement rate is essential to growing your account, and so it’s unsurprising that this is the number one goal for many Instagrammers and…
Instagram is a harsh, cruel, competitive world to be in right now. There are millions of things fighting for your audience’s very limited, very superficial…
26 Instagram Facts Every Marketer Must Know (2019 Edition)
Wondering what's really going on with Instagram right now? There are essential Instagram facts you simply must be aware of, if you consider yourself an…