instagram live
Instagram strategy

Instagram LIVE: Why You Should Go Live in 2017

Have you heard about Instagram Live but unsure how to use it? Or maybe you're unsure of how to make it work for your business?…
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fake comments
Instagram strategy

“At Least 40% of Comments on Brand Instagram Posts are Fake”

As you know, every week we post a recap video of the latest news and stories from Instagram. Here's this week's if you didn't catch…
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stories
Instagram strategy

Are Instagram Stories Killing Your Engagement on Traditional Posts?

So as you've probably noticed, Stories are here and yes, they look a lot like Snapchat stories. All of us over here at Iconosquare really…
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How to find Instagram hashtags that are right for your business
Instagram strategy

How to Find Instagram Hashtags (That Are Right For Your Business)

Instagram hashtags. Love them or hate them, they’re one of the best ways to grow on Instagram. They’re a powerful discoverability tool, they help you…
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Advertising on Instagram
Instagram strategy

Advertising on Instagram: Open the Door to Small Business Success

Instagram's growth over the past 6 years has been phenomenal. Who would've thought a photo sharing network would be able to rival with established and…
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internet trends
Instagram strategy

Internet Trends: Instagram Users Spend 6 Hours Per Month On The App

KPCB have published a report on 2016's Internet Trends and there is some really fantastic information to be found inside! We focused on the Instagram…
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user-generated content
Instagram strategy

Why User-Generated Content Could Be the Future of Brand Advertising

When it comes to product advertising, consumers are more wary than even before. The customer journey to purchasing a product has evolved hugely over the…
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instagram analytics
Instagram strategy

5 Reasons to Track your Instagram Analytics

Instagram analytics can be a powerful tool for your brand on Instagram. The full potential of analytics can only be reached when they are utilized…
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Growth
Instagram strategy

What Instagram’s Growth Means For Business

Instagram is still reaching new heights where mobile is concerned, according to the latest forecast by eMarketer. (more…)
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Instagram strategy

Why Instagram is so important to Millennials

Facebook commissioned a survey of people aged between 13 to 24 years old that live in these 7 countries (Australia, Brazil, Canada, Germany, France and…
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instagram study
Instagram strategy

Instagram 2015 Study – Unleash the Power of Instagram

Instagram has become inevitable in just 4 years of existence. Although very accessible, it remains a relatively vague network for marketers that often lack reliable…
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