How to Download Instagram Videos (A Very Functional Guide)

Looking to download Instagram videos directly to your computer or phone? Then you are at the right place. Whether it…

Instagram Content Calendar: 10 Tips to Plan Your Feed Ahead of Time

For many, the idea of an Instagram content calendar seems, at best, an effort; at worst, a dread-inducing task that…

Instagram Creator Profiles vs. Instagram Business Profiles: Should You Convert?

The Creator Studio in Facebook has been quietly launched for over a year now and Instagram recently introduced Creator profiles aimed at…

Social Media and Mental Health: 6 Survival Tips for Social Media Managers

You have to love social media. The whole concept: instant communication, round-the-clock connection, ease of use, the speed at which…

Facebook Stories: A Complete Guide

What are Facebook Stories? If you haven’t been on Facebook for a while, you potentially don’t even know about this…

Instagram Is Hiding Like Counts: Here’s Why That’s a Good Thing

Have you heard that Instagram is hiding public like counts? That’s right! At this year’s annual F8 developer conference, Instagram…

8 Great Instagram Poll Ideas to Increase Stories’ Engagement

Looking to increase your engagement on Stories? There are plenty of great Instagram poll ideas you can use to do…

How to Find Your Best Time to Post on Facebook

We hear all the time: “What’s the best time to post on Facebook?” It’s one of those all-time international mysteries.…

The Average Instagram Engagement Rate is 4.7%. But Can You Do Better?

One question we often get at Iconosquare is: “What is the average engagement rate on Instagram?” This question is difficult to…

Instagram Alt Text: How to Use It Correctly

Instagram Alt Text is one of Instagram’s most useful, but perhaps most overlooked features. Released in November 2018, it hasn’t yet…

20 Instagram Tools to Design, Plan, Schedule and Analyze Your Content

Is Instagram taking too much of your time lately? Then it’s time to invest in useful Instagram tools. While tools…

Instagram Marketing Strategy: Your A-Z Guide

In an Instagram world of 1 billion users, 25+ million businesses, and 2+ million advertisers, it’s crucial to have a…