Social Media and Mental Health: 6 Survival Tips for Social Media Managers

You have to love social media. The whole concept: instant communication, round-the-clock connection, ease of use, the speed at which…

Facebook Stories: A Complete Guide

What are Facebook Stories? If you haven’t been on Facebook for a while, you potentially don’t even know about this…

Instagram Is Hiding Like Counts: Here’s Why That’s a Good Thing

Have you heard that Instagram is hiding public like counts? That’s right! At this year’s annual F8 developer conference, Instagram…

8 Great Instagram Poll Ideas to Increase Stories’ Engagement

Looking to increase your engagement on Stories? There are plenty of great Instagram poll ideas you can use to do…

How to Find Your Best Time to Post on Facebook

We hear all the time: “What’s the best time to post on Facebook?” It’s one of those all-time international mysteries.…

The Average Instagram Engagement Rate is 4.7%. But Can You Do Better?

One question we often get at Iconosquare is: “What is the average engagement rate on Instagram?” This question is difficult to…

Instagram Alt Text: How to Use It Correctly

Instagram Alt Text is one of Instagram’s most useful, but perhaps most overlooked features. Released in November 2018, it hasn’t yet…

20 Instagram Tools to Design, Plan, Schedule and Analyze Your Content

Is Instagram taking too much of your time lately? Then it’s time to invest in useful Instagram tools. While tools…

Instagram Marketing Strategy: Your A-Z Guide

In an Instagram world of 1 billion users, 25+ million businesses, and 2+ million advertisers, it’s crucial to have a…

How to Post on Instagram from PC

How to post on Instagram from PC? If you’ve ever googled that question, you’re not alone. We all know that…

How to Get More Instagram Followers in 2019

Wondering how to get more Instagram followers in 2019? You and about a billion other people! You know by now…

8 IGTV Examples To Inspire Your IGTV Strategy

On June 20, 2018, Instagram launched its biggest feature since Instagram Stories yet: IGTV. Months in, many brands are still…