fake comments
Instagram strategy

“At Least 40% of Comments on Brand Instagram Posts are Fake”

As you know, every week we post a recap video of the latest news and stories from Instagram. Here's this week's if you didn't catch…
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social influence
Social Media Marketing

Instagramers & YouTubers Own the Social Influence Scene

Social Media marketers have a tough job. If you're one, you'll know. Besides having to keep on top of the existing tasks at hand, new…
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engaging content
Instagram tips

How to Create Engaging Content for your Instagram

Content is your business image on Instagram. Basically whenever someone looks at your Instagram feed, they’ll get to know your business and what you’re all…
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UGC on instagram
Instagram tips

How to harvest UGC on Instagram

User-generated content on Instagram is pretty much a free advertising campaign run by your followers... without you necessarily asking them to. Does that sound like…
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stories
Instagram strategy

Are Instagram Stories Killing Your Engagement on Traditional Posts?

So as you've probably noticed, Stories are here and yes, they look a lot like Snapchat stories. All of us over here at Iconosquare really…
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instagram stories
Instagram tips

Instagram Stories: How brands can utilize Stories for business

If you missed our Facebook Live on how to use Instagram Stories yesterday, check out the recording now! An amazing new feature has been rolled…
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Advertising on Instagram
Instagram strategy

Advertising on Instagram: Open the Door to Small Business Success

Instagram's growth over the past 6 years has been phenomenal. Who would've thought a photo sharing network would be able to rival with established and…
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internet trends
Instagram strategy

Internet Trends: Instagram Users Spend 6 Hours Per Month On The App

KPCB have published a report on 2016's Internet Trends and there is some really fantastic information to be found inside! We focused on the Instagram…
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europe
Instagram tips

The 9 Most Instagramed Cities of Europe

A while ago, we showed you the 6 most Instagramed cities of the USA, and so, because you loved that post so much, here we…
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fashion retailers
Instagram tips

3 Cunning Ways Fashion Retailers use Instagram

Instagram has always been a fashion-friendly space, and from the beginning, retailers wasted no time in making their mark on the platform. (more…)
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user-generated content
Instagram strategy

Why User-Generated Content Could Be the Future of Brand Advertising

When it comes to product advertising, consumers are more wary than even before. The customer journey to purchasing a product has evolved hugely over the…
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