Instagram Marketing

Instagram Shopping in 2021: Best Practices

If you hadn't planned on using Instagram Shopping in 2021 for your business, you need to rethink your strategy. Towards the end of 2020, in…
Read More
Instagram Marketing

What is a Good Engagement Rate on Instagram (& How to Achieve it!)

If your goal in 2021 is to increase your engagement rate on Instagram, then firstly: great goal. Focusing on engagement rate rather than obsessing over…
Read More
Instagram Marketing

No, the Instagram algorithm isn’t lowering your reach

If I had a penny for every time someone mentioned the words “Instagram algorithm”... … I would be very, very rich. In recent weeks, with the…
Read More
Instagram Marketing

Hottest Instagram Tips for 2021

With a new year just around the corner, we thought now was a great time to share our hottest Instagram tips for 2021. If you’ve…
Read More
Instagram Marketing

The Importance of Instagram Metrics (and Where to Find Them!)

Do you find Instagram metrics intimidating or confusing? You’re not alone. For a long time, I shied away from looking at my Instagram data. I…
Read More
original-instagram-captions-h2
Instagram Marketing

17 Ideas for Original Instagram Captions

Need some ideas for original Instagram captions? For some business owners, the thought of drafting a month’s worth of good Instagram captions is a stressful task.…
Read More
Instagram Marketing

Beat the Instagram Algorithm? Here’s How.

So, you want to beat the Instagram algorithm? The elusive, oh-so-frustrating Instagram algorithm. Maybe you’ve noticed a drop in engagement. Maybe you’re wondering why your…
Read More
top-tiktok-influencers
TikTok Marketing

The Top Influencers on Tiktok in 2020

Their videos have been liked multiple-trillions of times and their followers on TikTok, the world’s fastest growing social media platform, can’t get enough of their posts. Who…
Read More
tiktok-influencer-marketing-cover
TikTok Marketing

TikTok Influencer Marketing: How to Work With Influencers on TikTok

Wondering if your brand’s ready for a TikTok influencer marketing campaign? Whether you’ve worked with influencers before or not, now could be a great time…
Read More
tiktok-marketing-tips-in-2020
TikTok Marketing

15 Most Useful TikTok Marketing Tips in 2020

So, you’re finally ready to join TikTok and you're on the hunt for helpful TikTok marketing tips to get your started? Well, you’ve come to…
Read More
Instagram Marketing

What is Instagram Reels and Why Should You Be an Early Adopter?

Move aside TikTok, there’s a new kid in town... That’s right! Facebook’s taking on the popular video-sharing network with its very own version: Instagram Reels.…
Read More
instagram-live-header
Instagram Marketing

Step-by-Step Guide to Creating Engaging Instagram Live Videos Your Audience Will Love

Did you know that live streaming increased by 70% on Instagram across the US from February to March this year? 70%! 😮 With millions of people…
Read More

Join the social revolution, try Iconosquare.

Try Iconosquare free for 14 days. No credit card needed.

Start 14 days Free Trial