How Social Media Optimization Can Help Your Website Rank on Google
The majority of the world's population now uses social media, brought together over great distances to engage in conversation. This immense popularity has made social…
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Go Beyond Vanity Metrics on Social Media: 8 Metrics to Track Instead
There’s a lot more to social media than vanity metrics like engagement and follower growth. Tracking your performance only in terms of likes, retweets, shares,…
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How to Convert Followers into Customers with Instagram Stories
Instagram Stories are known for being a great vector for engagement and retention. But how can you use them to convert followers into customers? With…
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Everything You Should Know About Selling On Facebook
Facebook. We’ve all (or at least almost all) got it. But in terms of marketing, just how much potential does it have? Well, with over…
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Instagram Etiquette: 10 Unwritten Rules to Show Your Good Manners
Being the ninth most visited place on the web, Instagram has become quite crowded. People of the most contrasting backgrounds gather to discuss Christiano Ronaldo's…
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How To Make Your Agency More Reactive To 21st Century Challenges
Among many other things, success breeds complacency, which is why so many agencies with outstanding track records can start to fall behind the times. They…
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3 Tips on How to Stop Feeling Exhausted When Marketing on Social Media
Keeping up with changing algorithm standards, posting at the right times, and ensuring your audience remains engaged are all reasons why social media marketing can…
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How to Get More Customer Testimonials on Instagram
With 1 billion monthly active users, 90% of whom follow at least one business account in-app, Instagram is a great marketing communication channel for companies…
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How to Establish a Brand Voice on Social Media
We often pay a lot of attention to how brands look on social media but brand voice can be as influential as logo design, imagery…
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5 Tips to Promote Your Freelance Skills on Social Media
So, you need to promote your freelance skills on social media. This article will show you how to do just that, and thereby help you…
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4 Reasons Why Brands Work With Micro Influencers
Everyone knows (and probably follows) several influencers on social media. Whether it’s a professional athlete or musician or actor, our favorite celebrities are getting paid…
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7 Can’t-Miss Tools for Creating Irresistible Instagram Ads
There’s a reason why three-quarters of marketers use Instagram — it’s a highly effective platform for netting potential customers. However, if your Instagram ads aren’t…
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